This Australian Made Week, we want to take a moment to celebrate the people building, creating, designing, inventing, and growing businesses right here in Australia.
Artificial intelligence is no longer a future concept in the pharmaceutical sector. It is already reshaping how new drugs are discovered, designed, tested and manufactured — and that shift is creating major opportunities for businesses working in life sciences, biotech and medical innovation.
For years, luxury brands have relied on a familiar formula: strong storytelling, prestige, heritage, and exclusivity. But the growing popularity of “dupes” suggests the market is becoming less willing to accept those claims at face value.
If a business registers a domain name built around someone else’s brand, a disclaimer at the bottom of the page may not be enough to get it out of trouble. That is the practical message from a recent .au domain name decision involving marena.com.au, where the panel ordered the domain be transferred after finding it had been used in bad faith.
AI tools are making it faster and cheaper than ever to create logos, brand assets and visual identities. But there is a catch: if your logo was generated by AI, copyright may not be the protection you think it is.
In an increasingly competitive world, your brand is one of your most valuable assets. A trade mark is more than just a logo or a name—it’s a powerful tool that protects your business and helps it grow.
World IP Day 2026 – IP and Sports: Ready, Set, Innovate – highlights how creativity and innovation, backed by IP rights, keep the world of sports thriving, dynamic and accessible for everyone, everywhere.