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When Patents Walk the Runway: What the Nike v Lululemon Dispute Teaches Us About IP in Fashion
19 June 2025

When Patents Walk the Runway: What the Nike v Lululemon Dispute Teaches Us About IP in Fashion

When we think about intellectual property in the fashion world, we often think of logos, brand names, or design rights protecting the look of a product. But sometimes, patents—usually associated with inventions and technology—step onto the runway too.
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Immersive Tech Is Changing the Way We Experience Music and Film — And It’s Just the Beginning
17 June 2025

Immersive Tech Is Changing the Way We Experience Music and Film — And It’s Just the Beginning

What was once futuristic is now just the new frontier. And for artists, developers, and brands, the question is no longer if you’ll need to adopt immersive formats, but how you’ll do it better than the rest.
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Singapore Launches New Fast-Track IP Options: What It Means for Your Business
10 June 2025

Singapore Launches New Fast-Track IP Options: What It Means for Your Business

The Intellectual Property Office of Singapore (IPOS) has rolled out two new fast-track options for patents and trade marks: SG Patents Fast and SG Trade Marks Fast, designed to help businesses get their IP rights granted more quickly—cutting down on waiting time and helping you move faster in the market.
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How Google Maps Stays on Top: A Look at the Patents Behind the Power
23 May 2025

How Google Maps Stays on Top: A Look at the Patents Behind the Power

When you open Google Maps to find a coffee shop, plan your drive, or check traffic, you probably don’t think about patents. But patents are a big part of why Google Maps is the leader in navigation technology — and why it’s so hard for competitors to catch up.
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Otsuka’s Patent Term Extension Survives, But Key Claims Fall: What Sun Pharma v Otsuka Means for Pharma Innovators
20 May 2025

Otsuka’s Patent Term Extension Survives, But Key Claims Fall: What Sun Pharma v Otsuka Means for Pharma Innovators

In a recent decision that has implications for pharmaceutical patent strategy in Australia, the Federal Court has both clarified and complicated the rules around patent term extensions (PTEs).
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Should You Tell the Patent Office You Used AI? It Depends.
16 May 2025

Should You Tell the Patent Office You Used AI? It Depends.

If you’ve used artificial intelligence (AI) to come up with a new invention, one question you might be asking is: Do I have to tell the government when I apply for a patent?
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Patent Pending in Australia: What It Means and Why It Matters
14 May 2025

Patent Pending in Australia: What It Means and Why It Matters

If you've come up with a new invention and you're based in Australia, one of the first steps in protecting it is securing “patent pending” status. But what does that actually mean — and what does it give you?
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From Lab to Patent: Why Clean Cooling Tech Needs IP Protection
12 May 2025

From Lab to Patent: Why Clean Cooling Tech Needs IP Protection

EU researchers are developing a groundbreaking alternative to cooling technologies: a clean, efficient cooling system that uses recyclable metals instead of toxic gases.
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Safeguard Your Brand at China’s Borders: Why You Need to Register Your Trade Mark with China Customs
07 May 2025

Safeguard Your Brand at China’s Borders: Why You Need to Register Your Trade Mark with China Customs

If your business is manufacturing in or exporting to China, securing your trade mark through China Customs is one of the smartest — and most overlooked — ways to protect your intellectual property.
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RECENT POSTS

  • When Patents Walk the Runway: What the Nike v Lululemon Dispute Teaches Us About IP in Fashion

    19 June 2025
  • Immersive Tech Is Changing the Way We Experience Music and Film — And It’s Just the Beginning

    17 June 2025
  • Singapore Launches New Fast-Track IP Options: What It Means for Your Business

    10 June 2025

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